Group of people

“ Having the actors involved ... was more enjoyable, faster moving ... you had to think quicker on your feet.” Thomas Holcroft, Savills

Influencing strategies

We show how strong networks result from proactive approaches to business relationships.

First steps

  • Who do you seek to influence?
  • Be they internal or external clients, what will work for them?
  • Identifying priorities, roles, preferences and mapping the stakeholders around you.

Choose the best way to communicate the message

  • Using email efficiently
  • Choosing an informal or a formal approach
  • When to make that call and what to prepare
  • When a ‘face to face’ meeting counts and when it’s crucial
  • When paper based proposals or correspondence are required
  • Stakeholder mapping and oblique or indirect approaches

How to make your views count

  • Why people or organisations sit up and take note
  • How to engender trust and build relationships
  • The importance of timing, attitude, body language, and style
  • Listening,  attentively and accurately and demonstrating the fact
  • Establishing constructive dialogue through questioning and recapitulation
  • Judging responses appropriately
  • Delivering ‘tough’ messages in the context of on-going relationships
  • Building rapport and taking responsibility


“Ideas are like rabbits. You get a couple, learn how to look after them, and pretty soon you have a dozen.” John Steinbeck